Three decades ago, Apple had the more appealing personal computer, and arguably the better user interface design. Ten years later, Microsoft won the PC war, and Apple was on its way to going under. Ten years after that, Microsoft lost all its cool, waged a control war to gain a strangle hold on the PC [...]
The consequence of Steve Jobs’ over sized ego in the late 1980s was an Apple that trailed Microsoft, loosing any semblance of market respectability and tottering on the verge of extinction. True Steve Jobs lost his job and was later returned to head Apple; and for several years seemed to have learnt some key lessons [...]
Apples does two things well. Create exciting and sleek looking devices. Deploy environments that works; at least for the most part. The problem is, both are mostly flukes and depends on who’s keeping scores. For one. Apple computing devices are essentially a sole sourced, single vendor operation that enables a seemingly seamless integration between software [...]
Domination and monopoly is in the DNA of Apple, and at every point in the currently favored tech icon’s checkered history, it has opted for a selfish dominance of the market, and consumer pocket book; and in the long run always came away short. Long ago, Apple Computers were the favorite consumer desktop computers in [...]




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